DS Automobiles

Spirit of avant-garde

A French brand born in Paris, DS Automobiles’ aim is to embody French luxury savoir-faire in the automotive industry. Driven by the spirit of the avant-garde and with an exceptional heritage — that of the DS of 1955 — the DS brand combines refinement and technology in each of its creations.

DS Automobiles, the Alliance of Refinement and Technology

Designed for a customer base looking for personal expression and eager for new technologies, the second generation of DS models combines refinement and cutting-edge technology.
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Electrification at the heart of DS Automobiles' product strategy.

The DS brand has been involved in the ABB FIA Formula E Championship since its inception, and in July 2019, together with its partner Techeetah, won the 2018-2019 Formula E Championship title. At the same time, Jean-Eric Vergne, team driver, won the Driver’s Championship for the second time in his career.

A success story for the performance track-record of the DS E-TENSE FE19 single-seater, whose powertrain was developed by DS Performance – the sports division of the DS brand. With DS E-TENSE FE19 and DS E-TENSE FE20, DS Automobiles is the only French brand to be an official FIA manufacturer.

As a real experimentation arena for DS Automobiles, Formula E plays a key role in the electrification strategy of its production models and makes technology transfers possible. From now on, DS Automobiles will be offering all its models in electric versions under the E-TENSE label. As from 2025, all new DS creations will be offered in electric and/or rechargeable hybrid versions only.

DS 3 CROSSBACK E-TENSE: an Electric Revolution

100% electric, DS 3 CROSSBACK E-TENSE is characterised by unequalled comfort and soundproofing. With its 100 kW electric motor and 50 kWh battery, it covers 0-50 km/h in 3.3 seconds and reaches a WLTP range of 320 km while offering unique, dynamic driving comfort.

DS 7 CROSSBACK E-TENSE 4×4: the High-performance Hybrid

With its 300 hp and 520 Nm engine and four-wheel-drive transmission, DS 7 CROSSBACK E-TENSE 4×4 has set new records: a 58-kilometre range and only 30 grams of CO2 per kilometre (WLTP data) with a 13.2 kWh battery.

The rapidly changing automotive market is an extraordinary opportunity for DS Automobiles. We offer our customers a new experience enhanced by unrivalled know-how that combines technology with comfort, design, driving pleasure and refinement. Our range has been extended to include rechargeable electrified versions with DS 7 CROSSBACK E-TENSE 4x4 300 bhp and DS 3 CROSSBACK E-TENSE 100% electric. These are already benchmarks in their respective segments.
Béatrice Foucher, Executive Vice President, DS Automobiles

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