PSA Aftermarket: Reinventing the after-sales experience

Internet has ushered in new consumer behaviours. Today, the customer experience is central to every stage of the buying cycle.

That is why Groupe PSA is committed to better meeting customers’ aftermarket needs, whether it be buying spare parts or getting their vehicle serviced.

A multifaceted ambition

What is the Group’s aim? To meet the needs of all aftermarket customers worldwide, regardless of their purchasing power, or the make or age of their vehicle.

 

A complete ecosystem to meet the needs of all customers worldwide

Auto parts: a full range to match all budgets and all expectations

To meet market expectations, Groupe PSA has expanded its range beyond its own original parts. The Group now offers:

  • multi-brand parts – the Eurorepar range
  • parts sourced from its equipment manufacturers
  • parts from the circular economy (used or remanufactured)

 

A comprehensive range of auto parts to meet the needs of both authorised and independent repair shops to which Groupe PSA delivers parts via its distribution brand, Distrigo.

DISTRIGO : All brands rolled into one to serve all repair shops

Distrigo is the Group’s multi-brand spare parts distribution brand.

It has a catalogue of more than 400,000 multi-brand parts, delivered up to four times a day through a network of 200 distribution hubs worldwide.

Distrigo hubs offer benefits in terms of logistics and sales:

  • High-performance logistics: with a very broad range of inventories located close to customers, they can respond quickly to just about any request and make several deliveries in their logistics area per day.
  • A powerful sales system: each hub has travelling salespeople as well as a call centre able to answer repairers’ technical questions and make them tailored commercial offers. In all, this means more than 2,000 sales people serving customers in Europe.

 

 

MISTER AUTO : European leader in the sale of parts and accessories online

The MisterAuto.com website, the European leader in the sale of parts and accessories online, offers more than 600,000 parts and accessories from 90 equipment manufacturers, shipped within 24 to 48 hours. Today, MisterAuto.com’s range of new auto parts at the best price is available in 19 countries.

 

By expanding the auto parts market to all brands, independent repair shops and online purchases, Groupe PSA is setting out to win over new customers.

 

Servicing and Repairs

EUROREPAR CAR SERVICE: a global multi-brand repair network

Eurorepar Car Service, Groupe PSA’s global multi-brand repair network, provides individual customers with a local solution for getting their vehicle serviced and repaired at the right price, regardless of its make or age.

 

The network has 4,200 garages in 24 countries worldwide. Its aim is to become the multi-brand servicing and repair network of choice for motorists and the go-to brand for independent repair shops.

AUTOBUTLER : the best quote just around the corner

The Autobutler platform helps motorists find the right garage for vehicle servicing and repairs, regardless of the make. It offers users quotes to compare from three nearby garages, letting them choose the best one for them.

Simply enter the model of your vehicle, the type of work to be done and your location, and you’ll receive three quotes from nearby garages. You can then chose based on different criteria, including reviews from other customers. And all your repairs come with a two-year guarantee!

Autobutler operates in five European countries: Denmark, Sweden, Germany, the United Kingdom and France. Already, 400,000 customers have made the platform their choice.

 

Customer experience: at the heart of the Aftermarket strategy

Today, the customer experience is central to every stage of the buying cycle.

That is why Groupe PSA has devised a global, multi-brand and digital approach aimed at achieving the highest level of customer satisfaction in the aftermarket.